As COVID-19 cases spike in NYS, patients may again become concerned about keeping their dental appointments. In response, NYSDA has created a toolkit for members to use in marketing dental office safety to patients.
The toolkit includes:
1. A variety of videos, including a dental office safety video, a message to patients from NYSDA President Dr. Craig Ratner, and patient testimonials.
2. Graphics and accompanying captions for use across your social channels.
3. A sample letter to patients.
NYSDA partnered with Baker Public Relations to create the safety video. Dentists have the option to customize this video to their dental practice for $150. If interested in this personalized version, email Barry Wygel, Creative Services Manager, Baker Public Relations, directly.
For more information:
Office Safety Toolkit